Legends Privacy Policy

LAST UPDATED: 02/06/2022

Welcome to the Blizzard Gear Store. We know that you care about your information and how we handle it. Part of our commitment to supporting you as a customer and fan of our partner brands is to be transparent with how we use and share your personal information.

This Privacy Notice describes how we use the data we collect from you through our digital properties ("Site"), when you visit our stores, when you buy merchandise from us online, and when you otherwise interact with our customer support team, social media, marketing, contests, sweepstakes, and surveys (collectively our "Services").

Please read this Privacy Notice carefully to understand how we will treat your information.

Who We Are
Licensed Partners
How We Collect Information About You
Information We Collect and How We Use It
Disclosure of Personal Information
Security Cameras
Marketing and Advertising
Social Sharing
Your Content
Do Not Track
Storage and Transfer of Information
Children
Opting Out of The Sale or Sharing of Your Personal Information
Your Rights
California Eraser Law
Financial Incentives
Security
Links to Third Party Websites
Updates
Contacts

Who We Are

This website is managed by Legends ("Legends"). We may share your information with other Legends group companies to help us provide the Services to you.

Licensed Partners

Legends operates the Sites and Services and processes your personal information on behalf of our licensed partners ("Licensed Partner"). When you share your personal information with us, we may also share that information with our Licensed Partners whose content and merchandise you view, purchase, or otherwise interact with. For information on how our Licensed Partners use personal information, please review the privacy notice of the appropriate Licensed Partner.

How We Collect Information About You

Directly From You

You may provide us with personal information in a number of ways, such as when you:

Provide information to us via our Sites, applications, and other digital channels by signing up, creating accounts (including using social media login), filling out forms, commenting, or otherwise engaging with our Services;
Communicate with us by e-mail or phone;
Subscribe to e-mails and/or newsletters;
Report a problem or request support for any of our Services;
Buy merchandise from us online on one of our Sites or stores;
Interact with our social media accounts; and
Participate in our contests, promotions, sweepstakes or surveys.

Information We Collect From Other Sources

We work closely with third parties (for example, technical service providers, promotions companies, advertising networks, and analytics providers) and may receive information about you from them. Depending on the relationship and activity, they will provide us with certain information that will help us understand how you interact with the Site so we can tailor our marketing and provide better, more personalized Services to you. In some cases, third parties also provide us with information that helps us keep track of transactions, address technical or logistical issues, prevent fraud, or keep our community safe from security threats.

We may also receive and display information and content which you make publicly available on your social media account when you use social media logins for our Services or interact with any of our content (such as contests).

We may also receive and display information and content which you make publicly available on your social media account, such as when you post using one of our promoted hashtags.

Information We Collect and How We Use It

Personal Information	Source	Purpose	Third Parties
Personal and online identifiers (such as first and last name, email address, phone number, usernames)	Directly from you Licensed Partners	To provide and improve the Services Personalization of the Services Customer support Managing loyalty and customer incentive programs	Customer service providers Technology service providers Fulfillment and Shipping providers Ad networks Licensed Partners Legends companies Analytics services Fraud and Security companies
Online Identifiers (such as usernames, or unique online identifiers such as IDFA or AAID)	Marketing partners	Marketing and targeted advertising Security and fraud prevention Managing loyalty and customer incentive programs	Analytics services Fraud and Security companies Technology service providers Ad networks
Financial Account Information (such as credit card numbers, bank account information, Paypal account information)	Directly from you Payment providers	To provide the Services To sell you merchandise or content Security and fraud prevention	Payment providers Fraud and Security companies Legends companies
Customer Profile Information (such as race, gender, age range, income range, ad demographics)	Directly from you Licensed Partners Marketing partners Advertising networks Third party data providers	To provide and improve the Services Personalization of the Services Direct marketing Managing loyalty and customer incentive programs Targeted advertising Analytics Research and development Security and fraud prevention	Legends companies Licensed Partners Analytics services Ad networks Technology service providers
Transactional Information	Directly from you	To provide and improve the Services Managing loyalty and customer incentive programs Customer support Analytics Research and Development Security and fraud prevention	Legends companies Licensed Partners Fulfillment and Shipping providers Analytics services Technology service providers Fraud and Security companies
Communications with you (such as customer support messages, emails, social media posts)	Directly from You Licensed Partners Third party customer support services	To provide and improve the Services Customer support Managing loyalty and customer incentive programs	Legends companies Licensed Partners Analytics services Technology service providers Third party customer support services
Online Activity Information (such as browsing history, search history, interactions with a website, email, application, or advertisement)	Directly from You Cookies and similar technologies Marketing partners Advertising networks Third party data providers	To provide and improve the Services Personalization of the Services Direct marketing Targeted advertising Security and fraud prevention	Legends companies Licensed Partners Technology service providers Analytics services Ad networks Legends companies
Non-Precise Geolocation information (such as zip or area code, state, country)	Directly from you Cookies and similar technologies Marketing sponsors Technology service providers Ad networks	To provide and improve the Services to you Personalization of the Services Security and fraud prevention Direct marketing Targeted advertising	Legends affiliates Ad networks Technology service providers Fraud and Security companies Legends companies Licensed Partners
Precise Geolocation (such as home or billing address or GPS coordinates)	Directly from You	To provide you the Services	Technology service providers Fulfillment and Shipping providers Legends companies
Audio, visual, or photographic information (e.g. security cameras)	Directly from You	For security and fraud prevention	Legends companies Fraud and Security companies
Biometric information (i.e. signatures on receipts in physical stores)	Directly from You	To provide the Services to you	Payment providers Fraud and Security companies
Inferences drawn from the above information about your predicted characteristics and preferences	Legends companies Licensed Partners Third party data providers Marketing sponsors	To provide and improve the Services Personalization of the Services Direct marketing Targeted advertising Analytics	Legends companies Licensed Partners Ad networks Technology service providers Analytics services
Other information about you that is linked to the personal information above	Directly from You Legends companies Third party data providers Marketing sponsors	To Provide and improve the Services Personalization of the Services	Legends companies Ad networks Technology service providers

We may also use the information we have about you:

as necessary if we believe there has been a breach of the Terms of Service or other agreement or the rights of any third party, or
to comply with legal and/or regulatory requirements.

We combine information we receive from other sources with information you give to us and information we collect about you. We use this combined information for the purposes set out above.

Disclosure of Personal Information

We may share your personal information with Legends and with selected third parties including:

business partners, suppliers and sub-contractors for the performance of any contract we enter into with them or you in order to provide you with a product or service;
business partners, suppliers and sub-contractors to provide you with information about promotions and offers;
advertisers, advertising networks and social networks that require the data to select and serve relevant advertisements to you and, in some cases, to others. For more information on how we use personal information for targeted advertising, see Marketing and Advertising below; and
analytics and search engine providers that assist us in the improvement and optimization of the Service.

We may disclose your personal information to third parties:

if we enter into negotiations to buy, sell, or merge with any business or assets, or if we enter into bankruptcy, reorganization, or receivership, in which case we may disclose your personal information to the prospective or eventual seller or buyer of such business or assets;
if we are under a duty to disclose or share your personal information in order to comply with any legal obligation, or in the event of an emergency, or in order to enforce or apply our Terms of Service and other agreements, or to protect the rights, property, or safety of our Sites, Legends, our Licensed Partners, our customers, clients or others; and
to any other third party not covered in this Privacy Notice with your prior consent.

Security Cameras

In our physical store locations, we may use in-store cameras for security purposes and for operational purposes such as measuring traffic patterns and tracking in-stock levels.

Marketing and Advertising

Targeted Advertising

We use your personal information to tailor our marketing and advertising efforts. To do this, we provide your information to third party advertising networks (such as Google Doubleclick) and social media companies (such as Facebook). When we provide data to agencies, ad networks, and other parties for targeted advertising, we do not provide them with your name, financial information, or other specific identifiers (such as an government ID or date of birth, if we have collected that). We use online identifiers such as email, cookie addresses, and device identifiers to help us provide targeted advertising to you and others like you. We may also use aggregate information to help advertisers reach the kind of audience they want to target. We may make use of the personal information we have collected from you to enable us to display advertisements to target audiences.

We strive to provide you with choices regarding the personal information you provide to us. To opt out of targeted advertising, you may use the following links provided by third parties that manage opt outs for some ad networks:

Email Marketing

We also add you to our mailing lists for email communications from us and our Licensed Partners, when you sign up for our mailing lists, purchase our merchandise, or subscribe to our content online. If you provide us with your email address in order to receive communications, you can opt out at any time by using the unsubscribe links at the bottom of our emails or contacting us using the methods below.

Cookies and Other Technologies

You can customize your cookie preferences for this Site through our Cookie Banner or our Cookie Preference Center, accessible by clicking the "cookie settings" button here:

Your consent choices will be stored for six months. Strictly necessary cookies cannot be disabled, nor can the tool be used to block cookies on third party Sites linked from our Site. Please consult the Cookie Notice  for more information about the type of cookies and tracking technologies that we use on the Site and why.

Do Not Track and Global Privacy Control

Some web browsers may allow you to enable Do Not Track or Global Privacy Control settings that send signals to websites to halt some tracking technologies. Our websites are configured to honor these signals using the OneTrust cookie banner.

Storage and Transfer of Information

We collect, store, and use your data as long as you remain a customer of Legends and in compliance with our legal obligations to retain certain types of data, such as for tax purposes, and legitimate business interests. We review our retention periods for personal information on a regular basis.

We operate the Services, store and process your personal information primarily in the United States. When we ship merchandise to you, your information is provided to a fulfillment partner who may share your information with regional and local partners in order to ensure your purchases arrive at their intended destination. Please see Disclosure of Personal Information above for other instances where we may share your personal information.

Children

We do not knowingly collect information from children who are under 16 years old. If you are a parent or guardian of a child who is 16 years old and using our Services, please contact us using the options below to opt in or request deletion of any personal information we may have collected about the child.

Opting Out of The Sale or Sharing of Your Personal Information

Legends does not sell your personal information for money. However, Legends partners with a variety of companies, including ad networks, to improve the Services and to share personal information used to market additional opportunities to you by these third parties. These transfers can be deemed a sale under some data privacy laws.

You may opt out of the sale of your personal information or the sharing to a third party for targeted advertising by clicking on the Do Not Sell or Share My Personal Information link on our Site or contacting us using the methods below.

Your Rights

Some states grant you certain rights and control over your information. Those rights may include:

Information about You: You may ask for us to state what categories of personal information about you we have, and the categories of sources from which we collect your personal information.
Correct Your Information: You may log into your account, if you have one with any of our Sites, to correct the information stored in your profile. You may also contact us to help you correct your information.
Receive a Copy of Your Data: You may request the categories and specific pieces of information (if any) we have about you, the categories of personal information that we have disclosed about you for a business purpose, and the categories of third parties with which we have shared personal information.
Delete Your Data: You may request that we delete the personal information we have collected from you.
Profiling: You may opt out of our ability to create a profile of you for marketing or advertising purposes. Where you have created an account with us or where we have created a customer profile based on your transactional history with us, we may be limited in how we can manage your data and you may be asked if you wish to delete your data instead.
Do Not Sell: You may opt out of our sale(s) of your personal information, as "sale" is defined by data privacy laws. Please see above for more information.
Non-Discrimination: California law prohibits discrimination against you for exercising your privacy rights.
Do Not Share for Targeted Advertising: You may opt out of targeted advertising. For more information on how to do so, please see above.

How to Exercise Your Rights.

Call us at +1 (888) 590-0006.
Email us at dataprivacy@legends.net.

Verification Process and Required Information. All requests must be verified.. In certain circumstances, we may decline a request to exercise the right to know and/or right to deletion, particularly where we are unable to verify your identity. If we cannot verify your identity based on the information provided, a request for a copy of your data will be treated as a request for information and if we cannot verify your identity, a request to delete personal information may be treated as a request to opt-out of the sale of personal information.

If you wish to appeal a decision regarding your rights, please contact us at dataprivacy@legends.net.

Authorized Agent. You may designate an authorized agent to make a request on your behalf. An Authorized Agent must have written documentation of their authority to act on your behalf, such as a Power of Attorney.

Financial Incentives

We may provide financial incentives to consumers who allow us to collect and retain personal information. For example, we may provide include discounts or promo codes for new or certain existing customers or in partnership with our Licensed Partners’ loyalty programs.

The details of any financial incentive will be explained in each offer.

Participation in any financial incentive program is entirely optional and participants may withdraw from the program at any time. To opt-out of the program and forgo any ongoing incentives, please follow the instructions in the program’s terms and conditions or contact us using the contact information at the end of these disclosures.

Security

We use a variety of administrative, physical, and technology solutions, including engaging with qualified cybersecurity and physical security companies, to protect your information from unauthorized access, loss, or misuse. Because there is always some risk in transmitting information over the internet and otherwise processing information, we cannot and do not guarantee or warrant the security of any information that you transmit on or through the Services or that we otherwise maintain.

Links to Third Party Websites

Our Services, newsletters, email updates and other communications may, from time to time, contain links to and from the websites of others, including our partner networks, retail partners, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.

Updates

Any updates we may make to our Privacy Notice will be posted on this page, and we may also provide a website notice of any material changes for a reasonable period of time. Please check back frequently to see any updates or changes to our Privacy Notice. If you do not agree or consent to these updates or changes, do not continue to use the Services.